
Workshop Vault—Sample
Outline
Welcome! Here you'll find recordings, decks, and other resources from your U of Digital workshops.
If you need help locating something or you have questions, please reach out to your customer success team!
Google De-Deprecates Cookies - U of Digital Live! 26 Jul 2024
Our follow ups for this session include some links to keep up to date on all things ad tech:
First up, the U of Digital newsletter! Don't forget you have access to the archive on our learning platform.
Websites
- Adexchanger.com
- Digiday
- Ad Age
- Adweek
- Marketing Brew
- Search Engine Journal (Not just search!)
More of an audio person? We've got podcasts for you!
- Madtech: Deep dive into topics ranging from AI to global markets with ad tech professionals.
- How agencies thrive: While this podcast is no longer active, there's still a ton of interesting content here around the state of marketing on the buy-side.
- Blood sweat and CPMs: This tends to go more into the guest's actual background and specific challenges they've faced.
- AdExchanger's The Big Story: Discusses the hot topics of the week with ad tech guests.
And if you're on LinkedIn, be sure to follow U of Digital CEO Shiv Gupta and our Head of Growth, Myles Younger. So many stories, so much to discuss!
Attention Metrics Explained - U of Digital Live! 27 Aug 2024
Want to know more about attention metrics?
Adelaide AU University, Adelaide's free 90 minute e-learning course on all things Attention!
Marketecture Episode 98: Marc Guldimann explains everything about attention. (This is from 2024, though still currently applicable!)