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Featuring Special Guest Babs Rangaiah

The best way to get a CMO's attention is to help them solve their biggest challenges. But what are these challenges? What is it that keeps CMOs up at night?

This U of Digital Live Learning Event will dig into three seismic shifts facing today's CMOs:

  • As linear TV dies, how can brands still reach mass audiences?
  • Amid a shifting media mix and fickle consumers, what's the right balance between brand and performance?
  • How should CMOs adapt their strategies and their teams to unprecedented technology changes?

Join us for this U of Digital Live Learning Event with industry veteran Babs Rangaiah, who will share his insights both as CMO coach and career marketing executive with brands like Unilever, IBM, and Paramount.

  • Date: Tuesday, November 12, 2024
  • Time: 9:30am PST / 12:30pm EST
  • Length: 30 mins

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