U of Digital Newsletter: August 14, 2024 (Free Edition)
This time, the independent ad quality research firm has found that the world's biggest brands have run ads alongside pornographic, violent, and otherwise offensive content on the open web.
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U of Digital Newsletter: July 31, 2024 (Free Edition)
If there was any doubt that the environment for industry M&A was improving, look no further than the SIX DEALS announced in the past week.
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U of Digital Newsletter: March 19, 2025 (free)
Sustainability startup Scope3 is expanding beyond carbon emissions tracking to tackle brand safety with AI.
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U of Digital Newsletter: March 27, 2024 (Free Edition)
Disney is making it easier for advertisers to buy its streaming ad inventory directly through the industry's two largest demand-side platforms (DSPs), The Trade Desk and Google DV360.
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U of Digital Newsletter: January 4, 2024 (Free Edition)
The major streaming TV players went big on ads in 2023, and some say the next phase of the streaming wars will play out based on success or failure in advertising.
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AI Accelerator: Live AI Training for Ad and Marketing Professionals | Q4 2025
Redirecting to AI Programs... You are being redirected to AI Programs Hub. If you are not redirected automatically, click here. SOLD OUT! AI Accelerator: Live AI Training for Ad and Marketing Professionals Sponsored By: Taught by industry experts. Designed...
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U of Digital Newsletter: May 14, 2025 (free)
Revenue was up 25% to $616 million, beating estimates. This comes after the company missed revenue expectations for the first time in its history as a public company in Q4.
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U of Digital Newsletter: July 9, 2025 (free)
Cloudflare made headlines last week when it introduced a new "pay per crawl" product that promises to transform how AI platforms access website content.
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A Guide To Effective Ad Tech Sales In 2024
A must-watch for adtech sellers. Live from the 2024 AdExchanger Programmatic I/O conference. Watch the video and download the deck that explains how to sell adtech in 2024.
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Digital Advertising Glossary of Terms
Use our handy glossary to quickly find the meaning of common terms and jargon used in digital advertising.
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Identity Glossary of Terms
Use our handy glossary to quickly find the meaning of common terms and jargon used in Identity.
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Retail Media Glossary of Terms
Use our handy glossary to quickly find the meaning of common terms and jargon used in Retail Media.
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AI Accelerator: Live AI Training for Ad and Marketing Professionals | Q3 2025
Redirecting to AI Programs... You are being redirected to AI Programs Hub. If you are not redirected automatically, click here. × SOLD OUT! AI Accelerator: Live AI Training for Ad and Marketing Professionals Sponsored By: Taught by industry experts....
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HIRO: A Privacy-First Identity Solution
Learn how digital advertising is evolving in the privacy era and how marketers and publishers can utilize HIRO—a pioneering solution that safeguards user privacy while fostering a thriving, ad-supported internet ecosystem. Brought to you in partnership with Zeta Global.
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U of Digital Newsletter: May 7, 2025 (free)
The US Department of Justice (DOJ) wants Google to sell the AdX ad exchange and, in phases, offload its dominant ad server Google Ad Manager (aka DoubleClick for Publishers, or DFP).
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U of Digital Newsletter: October 1, 2025 (Free Edition)
IAS Acquired by Private Equity Firm Novacap for $1.9B IAS provides independent verification and measurement of digital ad campaigns.
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U of Digital Newsletter: September 5, 2024 (Free Edition)
Independent demand-side platform (DSP) The Trade Desk is reportedly developing a smart TV operating system that would compete with the likes of Roku, Google, Amazon, LG, and Samsung.
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U of Digital Newsletter: October 9, 2024 (Free Edition)
Marketing cloud Zeta Global adds to its data arsenal with the deal for LiveIntent, which was historically an email marketing platform that expanded to offer a wider range of services, including helping publishers resell ads in their email newsletters and...
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U of Digital Newsletter: June 20, 2024 (Free Edition)
Leading independent demand-side platform (DSP) The Trade Desk threatened to stop selling Yahoo’s video ad inventory in open market and Trade Desk library deals this week if Yahoo doesn’t relabel some of its inventory that is currently being classified as...
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Ad Technologies Fundamentals
Ad tech explained and made simple to understand. Dive into the world of ad tech! This course covers the core technologies in the ad tech ecosystem, including ad servers, SSPs, and DSPs. Once we discuss how each of these...
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Digital Measurement Fundamentals
Learn how digital ad performance gets measured. What makes an ad effective? How do you know if your advertising spend brought meaningful results and was worth it? We'll take a look at the common metrics used in digital advertising...
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Targeting and Data
Become a digital advertising data master. This course explores targeting techniques used in digital advertising to help advertisers optimize towards their campaign goals while reducing waste. We'll explore the different types of ad targeting, then dive into the technology...
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Meet Adtech's Newest Frenemy: Cloud
View the recording from the 2023 AdExchanger Programmatic I/O conference and download the deck that explains one of the biggest trends in digital advertising and marketing today: the convergence of Adtech + Cloud.
